AI After 40 — explainer
Your AI Agent Needs a Job Description
Before you worry about models, tools or automation, decide what job you're actually hiring the agent to do.
August 10, 20262 min
Brian & His Br.AI.n
AI for peoplewho already knowhow to dosomething.
Practical AI for experienced professionals, operators and entrepreneurs. I build with it, use it to solve real problems, and explain what actually matters.
You already spent years learning how to do something. AI doesn't erase that experience. It gives you leverage to do more with it.
Workbench photo — pending
- 20+ Years in Real-World Operations
- FIFA World Cup 2026 Venue Operations
- AI Workshop Speaker
- Builder of Working AI Systems & Products
Latest from the Br.AI.n
Series
Things I Assumed Everybody Knew
Twenty-plus years of doing things teaches you a lot of stuff you stop realizing isn't obvious. This is where I unpack it.
The press is warming up.
Series
Experience is the asset. AI is the multiplier.
AI After 40
AI without pretending you have unlimited time, no career history and nothing else to do.
Built in public
The Workbench
Working systems, not demos. Everything here is either in use, being built, or waiting its turn.
01
Reactor
Content and campaign production system that turns real source material into usable multi-channel content.
In developmentReactor — artwork pending
02
BrAIn OS
An agency-like content system originally built in Google Sheets: one idea in, platform- and audience-aware content out.
In useBrAIn OS — artwork pending
03
Douglass
My execution and action operating system. It tracks commitments, ventures, WBS and dependencies, capacity, daily actions and approval loops.
BuildingDouglass — artwork pending
04
InterviewAlly
AI-assisted interview preparation built around a person's real work history and stories.
LaunchedInterviewAlly — artwork pending
05
Escapade
Event and attendee experience infrastructure built from my event-operations experience.
LaunchedEscapade — artwork pending
Work with me
Bring
Brian
In
- 01
Workshops & Cohorts
Hands-on AI education where people leave having built or configured something useful.
- 02
Organizations & Teams
Practical AI training and workflow design for teams that need to understand where AI actually belongs in their work.
- 03
AI / Workflow Consulting
Identify expensive, repetitive or fragile workflows, prototype better systems, implement lightweight AI where appropriate and train the people using it.
Community
Third Shift Entrepreneurs
Building what's next after everything else is done.
For people building businesses, ideas, skills and second acts after the day job, family and responsibilities have already taken their share of the day.
Community opening soonThe Newsletter
Useful AI for people with sh*t to do.
One useful idea, one thing worth trying and something I'm actually building or testing.